Adapt Your Message, and Methods, to the Times
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Adapt Your Message, and Methods, to the Times

It’s no longer enough for your organization or non-profit to only exist in the real brick-and-mortar world. Today, for organizations to have an impact, they need an active online presence as well, including a vibrant and regularly updated website plus social media outlets like Facebook, Twitter and yes, even Instagram. Forbes magazine contributor Steve Olenski…

Posting Regularly Will Help Build Your Brand
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Posting Regularly Will Help Build Your Brand

Social media experts agree that regular, constant content on social media is the key to successfully promoting your brand. Even in our information-glutted society, regularly communicating with your fans and soon-to-be fans is the best way for people to know about your organization and what it stands for. As you build your audience over time,…

Social Media Best Practices

Social Media Best Practices

Social media is a great platform for your business to announce new products and events; generate an audience/business; interact with customers and more.  Here are a few best practices you can implement as you develop your social media strategy. 1. Choose a platform Your business does not need to be on every social media site…